We here at Heleta (formerly Bullet Industries) have a goal, "To provide the best product for the best price." That's it. It doesn't matter if you're a large company or a one man show. Our goal is not just to provide quality tools, and excellent service, but it's to make sure that you're getting the best price. Take a look at our site. You'll see we've really got our prices down. We guarantee in many cases, we're less than half the price of our competitors!